Terms and Conditions

1:90 Align

Effective Date: 24 January 2026

1. Introduction

These Terms and Conditions ("Terms") govern your use of the website 190align.com, our software platform, training programs, coaching services, and all other services provided by 1:90 Align ("Company," "we," "us," or "our"). By accessing or using any of our services, you accept and agree to be bound by these Terms. If you do not agree to these Terms, please do not use our services.

2. Definitions

"Company" means 1:90 Align and its affiliates
"Platform" means our software-as-a-service (SaaS) platform accessible at 190align.com and related applications
"Services" means the 1:90 Framework, Software, Training, Certification, Coaching, and Consultancy services provided by the Company
"User" means any individual who accesses or uses the Platform or Services
"Organisation" means the company or entity that has entered into an agreement with the Company for use of the Services
"Content" means all data, information, text, graphics, and materials you upload or input into the Platform

3. Acceptance of Terms

By accessing our website, creating an account, or using our Services in any way, you acknowledge that you have read, understood, and agree to be bound by these Terms and Conditions. If you are using the Services on behalf of an organisation, you represent and warrant that you have the authority to bind that organisation to these Terms.

4. Use of the Platform

You agree to use the Platform and Services only for authorised, lawful purposes. You agree not to:

Use the Platform for any unlawful purpose or in violation of applicable laws and regulations
Attempt to reverse engineer, decompile, or discover the source code or underlying technology of the Platform
Scrape, crawl, or automatically extract data from the Platform
Share, disclose, or allow unauthorised access to your login credentials
Interfere with or disrupt the operation of the Platform or its servers
Transmit viruses, malware, or any code of a destructive nature
Engage in any form of harassment, abuse, or discrimination
Remove or alter any proprietary notices, labels, or marks on the Platform

5. Intellectual Property

All content, materials, software, technology, designs, methodologies, and the 1:90 Framework itself are owned by or licensed to 1:90 Align and are protected by intellectual property laws. You are granted a limited, non-exclusive, non-transferable license to use the Platform solely for the purposes authorised in these Terms.

You retain ownership of any Content you input or upload to the Platform. By uploading Content, you grant the Company a license to use, display, and process your Content solely as necessary to provide the Services to you.

You may not reproduce, modify, distribute, or transmit the Platform, its features, functionality, or methodology without prior written permission from the Company.

6. Payment Terms

Fees for our Services are as published on our website. All fees are exclusive of applicable taxes unless stated otherwise. You authorise the Company to charge your payment method for fees and applicable taxes.

Payments are processed securely through third-party payment processors. You are responsible for maintaining accurate payment information. If payment fails, we may suspend your access to the Platform.

Refunds are available per our separate Refund Policy. The Company reserves the right to change pricing with 30 days' notice via email or posting on our website.

7. Coaching Certification

Completion of the Coach Certification program grants you the right to use the 1:90 Align methodology and framework in your coaching practice with your clients. The certification does not grant franchise rights, ownership rights, or the right to rebrand the methodology.

You agree to maintain high professional and ethical conduct standards when using the 1:90 Framework in your coaching. You may not misrepresent your certification status or credentials. The Company reserves the right to revoke certification for breach of conduct standards.

8. Limitation of Liability

The Platform and Services are provided on an "as-is" and "as-available" basis without warranties of any kind, express or implied. To the fullest extent permitted by law, the Company disclaims all warranties, including implied warranties of merchantability, fitness for a particular purpose, and non-infringement.

Except as required by law, the Company's total liability for any claims arising out of these Terms or your use of the Services shall not exceed the fees paid by you in the 12 months preceding the claim. In no event shall the Company be liable for indirect, incidental, special, consequential, or punitive damages.

9. Confidentiality

Both you and the Company agree to maintain the confidentiality of proprietary information disclosed by the other party. Proprietary information excludes information that is publicly available, independently developed, or lawfully received from a third party without confidentiality obligations.

10. Data Protection

Both you and the Company agree to comply with all applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. For detailed information about how we process personal data, please refer to our Privacy Statement.

11. Termination

Either party may terminate your use of the Services and this agreement at any time with 30 days' written notice. The Company may terminate immediately without notice if you breach these Terms, fail to pay fees, or engage in unlawful or harmful conduct.

Upon termination, your access to the Platform will cease, and you must cease all use of the Services. Clauses that by their nature should survive termination (such as intellectual property, confidentiality, and limitation of liability) shall remain in effect.

12. Governing Law and Jurisdiction

These Terms and Conditions are governed by and construed in accordance with the laws of England and Wales, without regard to its conflict of law principles. You irrevocably submit to the exclusive jurisdiction of the English courts.

13. Changes to These Terms

The Company may update or modify these Terms and Conditions at any time. Changes will be posted on our website, and we will provide at least 30 days' notice of material changes via email. Your continued use of the Services after changes become effective constitutes your acceptance of the updated Terms.

14. Contact Us

If you have questions about these Terms and Conditions, please contact us at:

Email: contact@190align.com
Website: 190align.com